You might remember Mary-Kate and Ashley Olsen as baby Michelle in 'Full House' more than 20 years ago, or probably you have heard of them because of their fashion brands, but despite everyone has heard of the Olsen Twins, we have to admit that in reality, both have a low profile, at least lower than when they were kids.
Most recently, American fashion designer Mary-Kate and Ashley Olsen appeared in an interview with i-D they talked about The Row, their fashion brand, and revealed that she and he twin sister grew up being private, although they were almost everywhere and that aspect of their lives has been crucial when defining their fashion style. "We were raised to be discreet people," Mary-Kate said, "I think that potentially that's just our aesthetic, our design preference," Ashley added, "But that doesn't mean that we don't also appreciate something truly ornate or maximal. Sometimes a collection even starts quite like that and then gets pared down. It doesn't always start from that simplistic place."
Mary-Kate explains that she and her sister were reluctant to be the face of their brand because, in her previous words, they're "discreet people." The Olsen twins then revealed that they went to extreme lengths trying to achieve this thinking about who could get to be in front of the project so they should not have to. "We didn't want to be in front of it, we didn't necessarily even want to let people know it was us," Ashley said, adding that it was all about the product and not about them being more famous.
Then, Mary-Kate and Ashley revealed that it all started when they were 18 years old and were kind of tired of the spotlights from screens so they decided to take a break and explore things that interested them, apart from acting and explore what life has to offer, "Creatively," Mary-Kate added. When they were kids, we usually saw them together wearing kind of the same outfit, just the color was different in order to differentiate them, but in case you still have trouble identifying who is who, Ashley likes oversized looks while Mary-Kate is drawn to more form-fitting clothes. These differences have helped them to shape their way of working since they also revealed in this interview that they have a lot of dialogue when creating the designs.
“I think it helps harden your ideas to be able to hear them out loud, to speak something through,” Ashely said, clarifying that they go by intuition and instinct and that if they feel that something is not right they talk right away about it Our instincts are kind of the same. But I think what’s great is that we have each other to lean on. And managing design is one thing and then also running the business side is another and I think you have a lot of decisions to make. I mean, when you put those two things together, there’s a lot of decisions to make on a daily basis, so I think we feel fortunate that we can have that dialogue and divide and conquer a bit.”